Hyaluronic Acid Serum 50ml

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Hyaluronic Acid Serum 50ml


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This is an excellent product for all skin types, providing lightweight but intense hydration, this is one of the only anti ageing products on the market that is suitable for use on both dry, mature skin to problem and prematurely ageing skin. Whether you want to try and fade original fine lines and wrinkles or prevent them from appearing, no matter what your skin type, this is an excellent product choice.



Hyaluronic Acid Serum is an outstanding moisturising formula for all skin types. Due to its oil-free texture, it doesn’t clog the pores but acts like a super sponge and retains water within the skin, locking in the moisture that your skin usually looses. As we become older our skin’s ability to retain moisture weakens, the result…our skin becomes dry and dehydrated.


This serum helps to infuse your skin with moisture. With regular use the skins moisture balance is restored which in turn helps to plump out the skin making the appearance of fine lines less visible, circulation is improved therefore encouraging skin cell development which in turn reduces dry patches, leaving the skin looking smoother, softer and more radiant.


How does it work? Hyaluronic Acids has been hailed as a wonder ingredient in skincare, but not all skincare products are the same, many contain levels of Hyaluronic Acid that are too low to make any difference to the skin. It is also important for the Hyaluronic Acid to be of a low molecular weight so it can be easily absorbed deeper into the skin. The molecular weight of our Hyaluronic Acid cosmetic grade is 1,000,000 and is considered to be of low molecular weight.


Hyaluronic Acid will help the delivery of other ingredients to the skin, so combines well with other moisturising and anti-aging products. It is also critical in providing nutrients and removing waste from cells that do not have a direct blood supply. If the amount of hyaluronic acid depletes, nutrients cannot be moved into these cells and waste cannot be eliminated from cells.


100% animal free (unlike a lot of Hyaluronic Acid products), this Hyaluronic Acid is created from soya so avoid if you have a sensitivity to soya produce.



Skincare tips: A little of this product goes a very long way so you only need a few drops and it can also be used on the skin directly under the eyes. Apply to skin after cleansing and toning, it can be used under additional serums or other moisturisers to intensify their effects on the skin.


We've tested this product on sensitive skin with no problems but if you do have sensitive skin, a patch test is advised before trying any new products.
This is also the only product we would suggest that you can use directly after a chemical peel or Dermaflannel; in fact it enhances the results as it can penetrate deeper in to the skin.


If you have oily skin and are worried about ageing then this product is excellent. Because it is totally oil free, it is one of the best anti ageing products for oily or problem skin as most anti-ageing products are too oily and just aggravate spotty conditions. Even oily skin can become flaky and dehydrated, simply apply under your usual moisturiser for added moisturising benefits and see those fine lines and wrinkles start to fade.


Ingredients: Hyaluronic Acid Sodium Salt, Distilled water infused with Witch Hazel and Aloe Vera, Germall plus


Please Note:  This product now comes in an airless bottle, a seperate pump is not required. 


We no longer supply pump tops as standard as the pumps are reusable which is better for the environment.

Bloggers Reviews


Additional Information

Model No
Manufacturer Bravura


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  1. Staple Product! Review by Cassie

    I can't believe how amazing this product is! I bought it during an offer thinking I wouldn't pay full price (Sorry Bravura London) but because it doesn't have that many ingredients in it, I didn't think it would make a huge difference, but boy it does! I didn't actually notice until I ran out, I thought the amazing results were just from the glycolic acid 10% and while that leaves me skin soft and glowing, this also makes a big difference too!

    After a couple of weeks of running out, I noticed the lines on my forehead starting to become a lot more pronounced, to the point that I was going to get botox! But then I starting thinking about what I'd changed from my routine and the only thing was this. So I took a risk and ordered another bottle and a week later my skin is amazing again, the fine lines on my forehead have almost disappeared, my overall complexion looks a lot more youthful and I swear it makes my cheek bones plumper! Honestly if like me you think £25 is a lot, it really is worth the value and you only need a tiny amount, I use it twice a day under moisturiser and a bottle lasts months!

    I will never be without this product again and I'm pretty sure all of the women in work will be ordering because they could also see the difference. (Posted on 29/09/2015)

  2. Amazing Review by Maria

    Love it. Its really good. (Posted on 28/11/2014)

  3. Good stuff! Review by Dean

    I bought this to use after using chemical peels as they do sometimes cause my skin to be very dry and flaky, especially the day right after. It's really helped to calm irritation and make the skin look brighter and smoother.

    There is one thing that bothers me about this product and that is that it contains the preservative germall plus, I know most products require a preservative to make the last but I prefer to buy products that are as natural as possible.

    Overall great stuff bravura :)
    (Posted on 06/08/2014)

  4. Good product so far Review by Vanessa

    I've only used this for 2 days, morning and night and i can already see a difference in my skin, looks a lot clearer and shiny which seems to compliment the effects of the 10% Glycolic Peel (lavender) i use. (Posted on 27/07/2014)

  5. Would be lost without it! Review by Michelle

    I have been using this serum for over a year now and I love it so much! It seems to support my skin and allow me to use strongly acidic products to treat my acne - without it my skin used to get tight and red and I would have to wait ages between treatments, so I never got on top of my acne. It's also every bit as good as a free sample I was given of another brand's version which retails at four times the price! (Posted on 12/07/2014)

  6. Amazing, Can't believe the results Review by Kyle

    I've used this for a couple days now, I can't believe how my skin has evened out and overall improved.
    I have a problem with very oily skin and I must use oil absorbing pads and every day they would be saturated with oil, with using this product they only have a few speckles of oil on them, amazing!
    A little really does go a long way too, it's amazing how well it spreads over the skin, you don't need a lot of it.
    Its a bit pricy but definatly worth the price, I have very acne prone skin and usually any other product would cause problems for me, this stuff is amazing (Posted on 14/01/2014)

  7. An absolute must have for everybody Review by Maggie

    This product is amazing. I have always suffered from dry skin around my nose. It was horrible and I couldn't shift it. I would scrub it off and it would become inflamed and then it would just keep coming back. I started doing the glycolic peels about three months ago and used this as my after treatment moisturising serum and haven't had a problem with dry skin since. Will be purchasing again. (Posted on 24/06/2013)

  8. Love this product Review by Clare

    I have tried other makes but they are not as good as this one, I absolutely love this serum which I use every morning and every evening after toning and before I moisturise, it leaves my skin gleaming, hydrated and more evenly toned. It does not irritate my skin at all and I have to be so careful with what I use on my skin which is prone to flaring up, When I apply thias serum my skin soaks it up quickly, it definately helps your skin lock in moisture thus leaving it less lined and dewy looking, heaven! (Posted on 06/03/2013)

  9. Great product!!! Review by T

    This is a great product, and one I will definitely buy again. It does what it says on the tin - my skin feels completely hydrated. My skin has improved so much since using the Bravura range.

    This product is expensive, but it does work. (Posted on 27/10/2012)

  10. Good product ever so slightly spoilt by cheap packaging Review by Jeanette

    This is a wonderful product. I have greasy skin and large pores and this is the only thing - apart from basic Olay lotion - that I can use without it leading to spots. This product leaves the skin with a nice moist feel rather than rubbery oiliness. The packaging is flimsy which is good environmentally, but sadly the thread on the screw-on top tends to go when the bottle has been used a while, and it won't close so efficiently. I tried the pump top but then you are left with unscrewing it anyway to get the serum out when the level gets low. Not a major problem just slightly inconvenient. But it doesn't stop me from buying it as the serum is great. (Posted on 04/08/2012)

  11. Best beauty product Iv ever used Review by marie

    Iv been using this now for a few yrs from Bravura, and the serum works perfectly I use it straight after cleansing in the morning before applying my make up it soaks straight into the skin without any irritation I have sensitive skin and its supper ..Iv previously tryed from a different company a similer base but found it too be watery and this did not work for me infact i found the product to be quite useless, serum forms are better and the advice imfo on here with this product is spot on low hyaluronic compounds do not work, believe me iv tried them so the past few yrs im sticking with this one love it and it really works. :) (Posted on 27/06/2012)

  12. Moisture boosting wonder Review by Chrissie`

    For the price and quality of this product I thought it was excellent. I know £30 sounds a lot but it makes any product you put ontop of it so effective, even if its a cheap supermarket moisturiser. Smooth onto cleansed skin then add your moisturiser and the skin feels dewy and hydrated. Its great over the neck and chest if you then add a body lotion ontop. A little goes a really long way too so overall I would say good value for money. (Posted on 10/12/2011)

  13. Can't live without it Review by Katarria

    This product seems pricey but try googling it - this stuff can go for over £100 in some stores. I get really dry skin and usually have to get a medicated moisturiser which smells and comes in rather unglamorous packaging. Since finding this product I can take my pick of the moisturisers and this stuff helps absorb it all and keeps my skin wonderfully soft. (Posted on 02/01/2011)

  14. Brilliant! Review by Stacey Cook

    As I'm approaching the dreaded 30 I've started to notice my skin not looking as youthfull as it once did so I bought this along with the 30% glycolic acid and I have to say, I'm very impressed! In only a few weeks the line in my forehead is much smoother and my face just seems to look healthier, the main thing that attracted me to this is that my skin is oily and other anti ageing products brought my skin out in spots, this just goes under my usual products and sinks in beautifully, I'm so impressed I think I'll treat myself to some more Bravura London products. (Posted on 08/11/2010)

  15. This is an absolute beauty must. Review by David Lockyer

    This is an absolute beauty must. I have been using day and night under my normal moisturiser daily and my skin texture is plumped, smoother and doesn't look dehydrated anymore - even when I have been in the sun a lot this summer.

    Expensive, but a little goes a very long way - I found it easier to measure the dose with the pump. (Posted on 19/07/2010)

  16. Considerable difference in my skin when used every morning Review by David

    I use this every morning after washing my face or after a shave. It leaves my skin soft, non blotchy and girls have actually commented how soft and clear my skin is - Result!

    I almost had a heart attack at paying almost £35 for this (guys aren't well known for spending good money on beauty products) but it's well worth it and lasts MONTHS! (A little amount goes a long way)

    Give it a shot, you won't be disappointed! (Posted on 19/07/2010)


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